Infomercials: The Beginning…

Well, maybe not quite the beginning, but my first Info-Product was the “Pocket Fisherman” (an early version) with which I caught my very first fish (a flounder). That initial success, plus all the blowfish I caught and cleaned (lots of ketchup: tastes like chicken!), sold me on that product and many others that followed over the years. While many other commercials had jingles (“`Brylcreem’, a little dab’ll do ya”) and songs (“And his name is: “Mr. Machine”!) and tag lines (“And, they are mild”), the great Infomercials offered Usefulness, Convenience, and Versatility: “It dices and slices”, “stores easily”, “replaces all those other utensils”! These commercials were so prevalent, they were immortalized in great comedy skits like `The Honeymooners’ hilarious `Chef ‘O The Future’! Way back when, you could order your `Vegematic’ or `Chop-O-Matic’ by phone, C.O.D. (very helpful when you’re 10 years old getting Mom that must-have item for Mother’s Day… coming up soon!), and the mailman would collect the cash from you… wow! Methods of payment have changed over the years, of course, as different systems have evolved. There are many variations of “Buying On Spec” whereby one orders an item, and then sends in payment; nowadays, however, you have to give the seller your cc number first. Time-Life had a beautiful set of books on “The Computer” for which you sent in the money after you received a book. They would then send the next book in the series (I had a sneaking suspicion they’d keep printing books if I kept sending in money!). If you’ve got any remembrances of these products, having bought them and/or used them, and how you paid for them, please leave a comment. I’ll be with you shortly! “But Wait: There’s More!”…

2 Responses to “Infomercials: The Beginning…”

  1. Jennifer says:

    the first info-product I personally purchased was “Set it and Forget it!” (in only 5 easy payments of 49.95 ;-) )

  2. Google-TCW says:

    Hi from google Google-TCW

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